PRIMO AI Privacy Policy

Introduction

PRIMO AI (“PRIMO AI,” “PRIMO,” “we,” “us,” or “our”) is operated by PRIMELIFE GROUP. This Privacy Policy describes how we collect, use, store, and share information when you use the PRIMO AI application and related services that link to this policy.

PRIMO AI provides an AI chat assistant and wellness tools, including personalized onboarding, nutrition and food logging, calorie and macro tracking, weight logging and history, workout and training logging, tasks and to-do lists, food lookup, and barcode lookup where available. Account-associated information may be stored in cloud systems so functionality, history, and personalization can persist between sessions and devices.

Information We Collect

Information we collect depends on how you use PRIMO AI and what you choose to provide. When you create or use an account, information is associated with that account and is not anonymous.

Account and profile information

Where you supply it, this may include:

• Email address
• Authentication and account identifiers
• First name
• Goal and wellness or fitness goals
• Units and preferences
• Weight
• Onboarding and profile preferences

Health and wellness information

Depending on your use of PRIMO AI, this may include:

• Foods and meals
• Calorie intake and nutrition logs
• Macros
• Body weight and weight history
• Exercise, workout, and training information and history
• Wellness and fitness goals

User-created information

This may include:

• PRIMO AI chat messages
• Conversation history
• Information you voluntarily provide during chat
• Saved personalization and conversational memory
• Tasks and to-do entries

Technical and service information

We and our service providers may also process information needed to operate, secure, and maintain PRIMO AI, such as device and app information, log data, and information related to authentication requests. This website policy does not establish whether specific analytics, crash-reporting, diagnostics, device identifier, or advertising identifier tools are active in every production build.

How We Use Information

We use information to:

• Provide and operate PRIMO AI features
• Create and manage user accounts and authentication
• Deliver personalized onboarding and in-app personalization
• Store and display your logs, history, trends, and saved data
• Generate AI chat responses and maintain conversational context
• Support food lookup, barcode lookup where available, and related features
• Respond to support, privacy, and account requests
• Protect the security and integrity of the service
• Comply with applicable law and enforce our terms

Cloud Storage and Backend Infrastructure

PRIMO AI uses cloud-based authentication, backend, and database infrastructure, including Supabase, to store and sync account-associated data. This allows your profile, logs, conversations, personalization, and related information to persist across sessions and devices when you are signed in.

AI Processing

PRIMO AI includes an AI chat assistant. When you use chat features, your messages and related context may be transmitted to our backend services for processing. Those services may use third-party AI or cloud providers to help generate responses and operate features. The specific providers, models, and routing used in production may change over time, and this website repository does not establish every third-party recipient of chat content in production.

How We Share Information

We may share information:

• With service providers that help us operate PRIMO AI, such as cloud hosting, authentication, database, and AI infrastructure providers
• When required by law, legal process, or governmental request
• To protect the rights, safety, and security of users, PRIMELIFE GROUP, or others
• In connection with a business transaction such as a merger, acquisition, financing, or sale of assets, subject to appropriate protections
• With your direction or consent

We do not sell your personal information. We do not claim HIPAA compliance or any medical certification for PRIMO AI.

Account Deletion

You may request deletion of your PRIMO AI account and associated data. In the PRIMO AI mobile app, you can initiate account deletion from Today → Settings → Profile → Delete account, then confirm the request. You may also request deletion by email at Lucas-RELO@pm.me or through our account deletion page.

Deleting your account is not the same as signing out, uninstalling the application, or deleting individual records such as a single task, meal, or log entry. For verification, send deletion requests from the email address associated with your PRIMO AI account. Never send your password.

Data Retention

We retain information for as long as needed to provide PRIMO AI, maintain your account, comply with legal obligations, resolve disputes, and enforce our agreements. We do not state fixed retention periods here because retention depends on the type of information, how it is used, and applicable legal requirements.

After an account deletion request is processed, we work to delete or de-identify account-associated information that is no longer needed. Some information may be retained where reasonably necessary for legal, security, fraud-prevention, backup, or dispute-resolution purposes. We do not claim that every piece of user information is immediately deleted in all circumstances.

Security

We use reasonable administrative, technical, and organizational measures designed to protect information. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Children's Privacy

PRIMO AI is not directed to children. We do not knowingly collect personal information from children without appropriate authorization where required by law. If you believe a child has provided personal information to us, contact Lucas-RELO@pm.me.

We have not established a specific minimum user age for PRIMO AI in this policy.

International Users

If you use PRIMO AI from outside the country where we operate, your information may be processed in countries that may have different data protection laws than your own.

Changes to This Policy

We may update this Privacy Policy from time to time. The effective date at the top of this page will be revised when changes are posted. Continued use of PRIMO AI after an update means you accept the revised policy, subject to applicable law.

Contact Us

For privacy inquiries, support, or account-related requests, contact:

PRIMELIFE GROUP
Privacy inquiries: Lucas-RELO@pm.me
Support: Lucas-RELO@pm.me
Account deletion: Lucas-RELO@pm.me